WPCS 2.1.2
Tuition Fees:$4,329 /year
Part-time Study:2 Years
Applications Begin:April 2021
Final Award:Postgraduate Diploma in Management
Start Date:February 2022
Academic Unit:Faculty of Commerce
Campus:Upper Campus
Application Deadline: 31 October 2021
Programme Overview

Based in UCT’s Commerce Faculty, this intensive one-year programme will get you up to speed on all aspects of the South African and international sports industry, including marketing, sponsorship, events, coaching, technology, media, administration, management, and regulation.

You also gain invaluable hands-on experience: interaction with leaders in the sports industry through structured and regular guest lectures, both on campus and at the Sports Science Institute of South Africa; site visits to stadia, events, television studios, and sports academies; reality-based projects; and an internship with an organisation in your area of special interest.

Like all the Postgraduate Diplomas in Management at UCT, a strong theoretical and practical grounding in the area of specialisation is combined with modules in key management disciplines. These highly-prized (and transferable) skills ensure that on graduation you will be able to make an immediate and valuable contribution to your chosen career.



Students develop core business competencies focusing on managing people and companies effectively. Areas covered are:
– Corporate Finance
– Marketing
– Information Systems
– Communication
– Business in Context – global and local perspectives
– Organisational and Management Challenges
– Effective Leadership and Management Challenges
– Effective Management of People
– Career Development


Leaders in the industry lecture on specific aspects related to the sport industry:
– Sport Medicine and Exercise Physiology
– Government and Governance
– Marketing
– Sponsorship
– Media and Public Relations
– Event Management
– Sport Betting
– TV Production
– Mass Participation and Recreation
– Sport Governing Bodies and Federations
– Sports Law
– Facilities Management

Admission Requirements

Admission Requirements
An undergraduate degree or equivalent in any area. All applicants are also required to submit their CV detailing previous work experience and/or any extra-curricular involvement. This can be uploaded on to the online admissions form. Applicants with undergraduate degrees from universities other than UCT are also required to submit their full academic transcripts to date.

Students wishing to apply for the diploma with qualifications other than an undergraduate degree will need to satisfy the Senate that their qualification and/or experience is adequate preparation for the work prescribed in the course.

Application Process
Application Fees for South African & SADC Students: $6
Application Fees for International Students: $18

How to apply

Postgraduate applications are only possible online and must be submitted at

If you need help in completing your application, or advice about your choice of programme, contact:
Tel: (021) 650-2128 or email:
The Admissions Office is located on Level 4, Masingene Building, Middle
Campus, and will where necessary refer you to a faculty office or department for more details information or advice.

Career Opportunities

Career opportunities for this programme include:
– Sport science and medicine
– Sports club administration
– National and provincial sport governing bodies
– Sponsorship agencies
– Sport licensing agencies
– Sport merchandising
– Outdoor leisure
– Sport marketing and research
– Personal fitness training

Tuition Fees Details
    [ID] => 1631
    [key] => field_5a5d9edc676a4
    [label] => Tuition Fees Duration
    [name] => tuition_fees_duration
    [prefix] => acf
    [type] => select
    [value] => /year
    [menu_order] => 49
    [instructions] => 
    [required] => 0
    [id] => 
    [class] => 
    [conditional_logic] => 0
    [parent] => 169
    [wrapper] => Array
            [width] => 50
            [class] => 
            [id] => 

    [choices] => Array
            [/year] => /year
            [/month] => /month
            [/trimester] => /trimester
            [/semester] => /semester
            [for the full programme] => for the full programme

    [default_value] => Array

    [allow_null] => 0
    [multiple] => 0
    [ui] => 0
    [ajax] => 0
    [return_format] => value
    [placeholder] => 
    [_name] => tuition_fees_duration
    [_valid] => 1
Tuition Fees for South African & SADC Students: $4,329
Tuition Fees for International Students: $8,100

Please note that fees and payment requirements differ for local and international students. A further distinction is made between international students from the SADC region, international students from elsewhere in Africa, and international students from outside Africa. The following information does not apply to students registering at the Graduate School of Business (GSB).

Students must pay the Course Fees for the selected courses, plus an International Admin Service Fee of R4, 000 plus the International Term Fee where applicable
– International Admin Service Fee – R4000
– International Term Fee from outside Africa- R49900
– International Term Fee Non-SADC – R37263
– South Africa and SADC Application fee – R100
– Outside of SADC region – R300

Relevant Contact

Dr David Maralack
Programme Convener
Nonnie Falala
General Enquiries