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[TheChamp-Sharing]
WPCS 2.1.2
Tuition Fees:$1,665 /year
Applications Begin:10 January, 2020
Final Award:Master of Philosophy in Marketing
Start Date:August 2020
Academic Unit:Department of Marketing & Entrepreneurship
Campus:Legon campus
Course Type:Masters by Research
Application Deadline: 29 May 2020
Programme Overview

The MPhil in Marketing programme is a rigorous two-year programme aimed at providing advanced marketing training to highly qualified degree holders. It is geared towards developing the research capacities of participant students and is positioned as a breeding programme for doctoral candidates in marketing.

The emphasis is research and students spend the entire second year in the programme writing an M. Phil Thesis under supervision.
MPhil Marketing students take courses such as Multivariate Data Analysis for Business, Research Design & Qualitative Techniques, Business Information Systems, Advanced Marketing Management, Internet Business and Electronic Marketing, International Marketing and Brand Management.

Admission Requirements

The admission requirement for the course is a good first degree (at least a Second Class lower) in Marketing from a recognized university.

Candidates with a good first degree in Commerce, International Business, Psychology, Sociology and Statistics who demonstrate an eagerness and capacity to cope with the programme may be considered. An entrance examination or interview may be conducted. Admissions are in August each year.

Application Process
Application Fees for Ghanaian students: $34
Application Fees for International students (Outside Africa): $105

GHANAIAN APPLICANTS

University of Ghana application e-voucher can be obtained by Ghanaian applicants for GH¢ 200.00 at the following banks: Zenith Bank, Universal Merchant Bank, Ecobank, HFC Bank, Agricultural Development Bank, Unibank, Ghana Commercial Bank, Prudential Bank and Fidelity Bank. Applicants should follow carefully the instructions on the voucher when completing the ONLINE APPLICATION FORM.

Applicants who did not graduate from the University of Ghana must submit the following documents online (Scan and Attach):
• Bachelors’ Degree Certificate and Transcript (The transcript should be scanned into one PDF or WORD document and attached to the application)

Applicants who graduated from this university should scan and attach only their certificates to their applications.
NOTE THAT NO APPLICATION WILL BE PROCESSED WITHOUT THE CERTIFICATE. The originals will be required during interviews.
All applicants who graduated from the University of Ghana from 1996 to date should indicate their ‘STUDENT IDENTITY NUMBERS’ on their forms before submission.

INTERNATIONAL AND GHANAIAN APPLICANTS APPLYING FROM ABROAD

This category of applicants should use the following links to access the online application form for completion and submission:
https://apply.ug.edu.gh/admissions/igraduate/login

All applicants are expected to pay to the University a non-refundable application processing fee of US$110.00. This fee can be paid directly or wire transferred into the UNIVERSITY OF GHANA ECOBANK ACCOUNT.

The pay-in-slips together with applicants’ certificates and transcripts should be scanned and attached to the application form before submission. The transcript should be scanned into one PDF or WORD document and attached to the application.

Note that no application will be processed without proof of payment of the fee.

Career Opportunities

Some career opportunities include;
• Advertising account executive.
• Marketing/sales manager.
• Brand and campaign manager.
• Content marketing writer.
• Digital marketing specialist.
• Market researcher.
• Business development manager.
• Customer relationship manager.

Tuition Fees Details
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Tuition Fees for Ghanaian students: $1,665
Tuition Fees for International students (Outside Africa): $7,215

Tuition fees for;
WEST AFRICAN NATIONALS – $4,848.00
OTHER AFRICAN NATIONALS – $6,085.00
FOREIGN APPLICANTS – $7,941.00

Lecturers

Dr. George Acheampong
Lecturer

Dr. Kwame Adom
Senior Lecturer

Dr. Sheena Lovia Boateng
Lecturer

Dr. Stephen Mahama Braimah
Senior Lecturer

Professor. Robert Ebo Hinson
Professor

Dr. Prince Kodua
Lecturer

Dr. Mahmoud Abdulai Mahmoud
Senior Lecturer

Dr. Kobby Mensah
Senior Lecturer

Prof. Bedman Narteh
Associate Professor

Dr. Raphael Odoom
Lecturer

Dr. Daniel M. Quaye
Senior Lecturer

Dr. Ernest Y. Tweneboah-Koduah
Senior Lecturer

Relevant Contact

Dr
Ernest Tweneboah-Koduah
Head of Department
 
Department Secretary
Responsible for admission enquiries
 
UGBS International Relations Office
Responsible for admission enquiries